LinkedIn Video Ads
for 2026
Expertise. Authority. Professional credibility.
Our LinkedIn Ads Capabilities
Precision & Performance
Decision-Maker Focused
We produce video content designed to reach and influence B2B decision-makers — the CMOs, founders and procurement leads who drive purchasing decisions.
Full-Funnel Video Strategy
From thought leadership content that builds awareness to case study videos that close deals — we map video production to every stage of the B2B sales cycle.
LinkedIn-First Production
LinkedIn is the most powerful B2B video platform. We produce content natively designed for LinkedIn's audience, algorithm and professional context.
Repurpose-Ready Production
Every shoot is planned to generate content across multiple channels — website, social, email, sales decks and presentations — from a single production day.
Complex Messaging Made Clear
B2B products and services are often technical and nuanced. We specialise in translating complex value propositions into clear, compelling video content.
ROI-Tracked Delivery
We connect video production to business metrics — pipeline influence, lead generation and deal velocity — so you can tie content investment directly to revenue.
900M professionals. Unmatched B2B targeting.
LinkedIn rewards expertise and authority, not polish or entertainment. Audiences seek professional value, industry insights, business solutions. We deliver substance and credibility. Video is most engaging format on platform. Sponsored Content. Video Ads. InMail. Lead Gen. Each requires specific approach.
Insight. Credibility. Offer.
Lead Gen Forms paired with video deliver highest conversion rates. Value-exchange framework: compelling insight → demonstrate expertise → clear offer (whitepaper, webinar, consultation, demo). Substance beats gimmicks. Decision-makers engage when content shows genuine understanding. Thought leadership: executives, experts, customer voices. Build authority over time. Compound effect on future campaigns.
LinkedIn Video Advertising Impact
B2B Buyers
of B2B buyers watch video content as part of their purchasing research and decision-making process.
Pipeline Influence
of B2B marketers say video content has a direct positive impact on their sales pipeline and deal progression.
LinkedIn Engagement
Video posts on LinkedIn generate 4 times more engagement than text or image posts for B2B company pages.
Sponsored. Lead Gen. Conversation. ABM.
Sponsored Content: highest-reach format. Stop the professional scroll. Brand awareness, thought leadership, top-of-funnel. Lead Gen: video pre-qualifies viewers. Drive completions. Consistently high-quality leads. Conversation: personalized, interactive decision trees. Personal and relevant tone. ABM: creative tailored to specific account segments.
Professional reputation requires professional quality.
Low-quality video damages brand perception among your target audience. Production quality signals credibility. Clean lighting. Crisp audio. Professional presenters. Polished editing. Aligns with organic LinkedIn content. Company page. Leadership personal brands. Consistency builds recognition and trust.
Ready to Win B2B Leads on LinkedIn?
Book a 15-minute discovery call and we'll map your LinkedIn strategy.